JavaScript is NOT a Toy
Designed for professionals, with clear explanations of complex topics and cutting-edge innovations.
An authoritative guide detailing emerging trends, offering valuable expertise for professionals seeking to stay ahead in their field.
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Categories
Key Features
Technical Insights
Learn how visuals impacts coding mechanics and how to design for maximum engagement.
Analytics Implementation
Step-by-step guides to implementing analytics in your games to track player behavior.
Data-Driven Decisions
How to interpret analytics data to make informed design and business decisions.
Practical Examples
Real-world examples from successful games demonstrating these principles in action.
Case Studies
In-depth analysis of popular games and how they apply these techniques.
What Readers Say
An exceptional guide that blends technical depth with psychological insights. A must-read for any serious game developer.
Comprehensive coverage of game analytics with practical examples. The technical sections provide unique value.
This book bridges the gap between theory and code like no other resource available today.
Changed how I approach game design completely. The analytics chapters helped me double my retention rates.
Using this as a textbook in my game design course. Students love the practical applications.
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Author Interview
Listen to our exclusive interview with the author about the making of this book.
Listen NowWho Should Read This Book
Game Developers
Improve player engagement and retention with data-driven design decisions.
Product Managers
Understand player behavior to make better product decisions.
Analysts
Learn specialized techniques for game analytics and metrics.
Students
Gain practical knowledge beyond academic theory.